Kathy Ireland Worldwide (kiWW) is the design and marketing firm founded in 1993 by CEO and Chief Designer, kathy ireland. The primary mission of kiWW is “…finding solutions for families, especially busy moms.”
     Forbes Magazine reports that kiWW is a “design empire which grosses over one billion dollars annually in retail sales.” This year Newsweek reported, “Annual sales run to $1.4 billion.” kiWW products include flooring, rugs, home furniture, office and entertainment furniture, lighting, decorative accessories, window coverings, bedding, mattresses, candles, apparel, jewelry, outdoor furniture, hand painted porcelain, fire resistant products and top of bed fashions.
     In 2000, kiWW began expanding its mission and consumer needs, with the addition of the Portfolio of Brands, presenting “Design Ambassadors” ACafé by Chef Andre for food and entertaining, and Jardin du Jour cultivated by Nicholas Walker for outdoor living and garden inspirations.
     kiWW teams with industry leaders in each category of business, Flooring-Shaw Industries a Berkshire-Hathaway Company, Rugs-Shaw Living a Berkshire Hathaway Company, Home Furniture - kathy ireland Home from Vaunghan, Office and Entertainment Furniture - kathy ireland Home by Martin, Lighting-Pacific Coast Lighting, Decorative Accessories - Pacific Coast Accessories, Window Coverings -kathy ireland Home by Alta, Bedding - kathy ireland Home by Therapedic, Permanent Florals-kathy ireland Home by Labs, Candles-kathy ireland Home by Hanna’s Candle Co., Socks - kathy ireland by GoldToe Moretz, Top of bed fashions- kathy ireland Home by Hallmart Collectibles, Hand painted porcelain - kathy ireland Home by Franz, Fabrics – kathy ireland Home by Bonavista, Baby bedding – kathy ireland Home by Thank You Baby, Fresh Cut Florals – kathy ireland Designs by Florabundance and kathy ireland Jewelry.